Magic in Motion

Photo Oct 22, 1 06 33 PMWhen it’s this close to Halloween, and the full on lush of fall has spread into the city, there is an air of change that is as exciting as it is scary. Teaming up with self proclaimed witchy woman, photographer, Katie Essick in St. Paul’s Cathedral Hill neighborhood we captured some magic one bright autumn morning. It was a stunning outcome as Madeleine stomped around in the crisp air with hints of warmth from the fleeting sun. Too cool for winter, too hot for summer. Only fall can feel this way.

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Photographer: Katie Essick
Model: Madeleine Davidson
H&MUA / Stylist: Jen Des Lauriers



Hey You | Photo series by Aminda Villa

We can not get over the beautiful series captured by MPLS photographer Aminda Villa. Set in a historic Minneapolis apartment complex adorned with vibrant vintage furniture. Everything about the photos exudes sultriness and sensuality. You can see the full set of images here.









Model : Nicole Peelman | Ignite
Hair + Makeup + Styling : Jen Des Lauriers
Jewelry : L’avenir 
Photographer : Aminda Villa

Take a Hike

Jen and I have been in jewelry mode since the holidays, finalizing a collection of pieces for new year. It’s nice to get up to stretch your legs every so often, breath in some fresh air, and come back with a new perspective.

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I was working on a new version of the Favor Necklace. It’s a little shorter and made using a nice brassy-gold textural chain. It never hurts to test run the merch so I took this baby on a little outing and I’m happy to admit she preformed like a champ.

L'avenir | Favor Necklace

L'avenir | Favor Necklace

L'avenir | Favor Necklace

L'avenir | Favor Necklace

L'avenir | Take a Hike

The newest version of Favor and some more of her friends are making their way online very soon.

Feathered and Fabulous | Photo series by Aminda Villa

Yet another use for the teensiest little feathers, Jen’s recent collaboration with photographer Aminda Villa produced some amazing pictures. Inspired by runway looks and the work of Jen’s ultimate role model Pat McGrath, the introduction of feathers brought this avant garde make up look to a whole new level. L’avenir’s fun and feathery yellow statement earrings made their way into model Isabel’s turquoise hairstyle.





MUA Jen Des Lauriers | Photographer Aminda Villa | Model Isabel Hendrix

Laying it on a little thick

Jen has been expanding her make up horizons. This has been a win-win situation in that even though these pictures are all about the make up, L’avenir sneaks it’s way into saucy photo shoots as props. Check out model Hannah as she rocks out some of our latest jewels with a heavy dose sex appeal.


MUA Jen Des Lauriers | Photographer Aminda Villa | Model Hannah D